Prakasam

Hello. . .

I am

Prakasam

Lead Product Designer

I’m a Bangalore-based Lead Product Designer with over 13+ years of experience in crafting exceptional user experiences and driving innovation. At BT Group, I lead a talented team of designers, shaping the next generation of colleague experiences. My strength lies in bridging complex business requirements with intuitive, visually appealing designs that seamlessly align with user needs and business goals. Plus, I bring an added edge to my design process with the ability to code, ensuring practical and scalable solutions every step of the way.
View My Resume →

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Years of Experience

Driven by a passion for solving challenges, I deliver results that exceed expectations.

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Trusted Businesses

Delivering tailored solutions that support growth, efficiency, and success for businesses across industries.

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Successfull Projects

Consistently delivering high-quality solutions that exceed expectations and drive measurable results.

Experiences

With 13 years of industry experience, I have successfully led cross-functional teams and delivered cutting-edge designs for both web and mobile applications.

Apr 2022 - Present
Lead Product Designer
BT Group PLC arrow_outward

Leading a talented team of designers in crafting next-generation colleague experiences (85K People) for BT Group and subsidiaries (EE, BT Business, Openreach, Plusnet). Drive end-to-end design of impactful internal enterprise solutions spanning Finance, HR, and Legal domains.

Aug 2021 - Apr 2022
UX, UI Specialist
Tech Mahindra arrow_outward

Led UX for Parker Aerospace's supply chain system — designing real-time dashboards that streamlined procurement, inventory, and logistics workflows across critical aerospace operations.

Oct 2020 - Aug 2021

Led UX for EY's financial audit platform — slashing training time by 90%, driving adoption, and owning design system governance across the product.

Jun 2015 - Oct 2020

Five years at Virtusa designing enterprise UX across telecoms and healthcare — unifying 17 systems for Openreach, cutting resolution time from 40 days to 2, and boosting Medicare claims efficiency by 50%.

May 2014 - May 2015
Visual Designer - Mobility
Cognizant Technologies arrow_outward

Designed intuitive mobile interfaces for iOS and Android, building design systems and prototypes while collaborating across UX, product, and engineering to ship pixel-perfect experiences.

May 2012 - Apr 2014
Graphics and Web Designer
Janus Technologies arrow_outward

Crafted visual identities, responsive web interfaces, and marketing assets — built end-to-end with HTML, CSS, SCSS, and JavaScript.

Expertise

Innovative digital experiences that captivate and engage.

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Digital Product Design

I craft intuitive digital products that are joy to use.

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UX Strategy

UX Strategy helps you understand users, define goals, and improve the overall experience.

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UI & Interaction Design

Design digital products, from wireframes to prototypes to polished visuals. I can also code functional prototypes.

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User Testing

Learn from user feedback to improve my designs. Testing is essential for creating products that users love.

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Usability Evaluation

I use different methods to measure usability, so I can design products that are easy to use.

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Design System

I design and manage design systems, which help teams collaborate and create consistent user experiences.

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Front-End Development

I can create working prototypes of digital products using HTML, CSS, jQuery, and JavaScript.

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Branding Design

I can design branding that is both visually appealing and effective in communicating the brand's message and values.

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Design Hiring

I can help on hiring and managing design teams that create innovative and user-centered products and services.

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Presentation Design

I can create engaging and informative presentations to help you close sales and pitch ideas successfully.

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In my off time. . .

  • 🏍️ Adventure Motorcyclist: I’ve clocked over 1,00,000+ km on my adventure motorcycle & car, exploring incredible roads and unforgettable destinations.
  • 🌍 The Trip Planner: I’m that guy who always organizes the holiday trips and ensures everyone has an amazing time—armed with maps and plans (and maybe snacks)!
  • 🛠️ DIY Pro: Whether it’s carpentry, fixing things around the house, or tackling a tricky repair, I’m the go-to DIYer who loves getting hands-on.
  • 🎥 Creative Creator: Editing photos and Instagram reels is my creative outlet—because every adventure deserves a perfect highlight reel!
  • 🗺️ Map Explorer Extraordinaire: You’ll always find me geeking out over maps, planning routes, and uncovering hidden gems along the way.